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Archive for the ‘Press Releases’ Category

ZOYA MINI SPRINGLETTES are here!

Ohhh, precious, little Zoya Nail Polish Mini Springlettes (0.25 oz minis) – choose one for $6 (US), 3 for $10 (US).  Plus FREE SHIPPING on orders OVER $15** .
Mix and match to create your perfect little travel size Mother’s Day Gifts & Easter Basket Treats!

AVAILABLE FOR PURCHASE NOW on ZOYA.COM
*10 FREE FORMULA: FORMULATED WITHOUT FORMALDEHYDE, FORMALDEHYDE RESIN, DIBUTYL PHTHALATE, TOLUENE, CAMPHOR, TPHP, PARABENS, XYLENE, ETHYL TOSYLAMIDE and LEAD.
**Terms & Conditions Valid online only at www.zoya.com while supplies last. Continental US Only.  May not be combined with another promotional code or offer. Not valid in conjunction with other coupons, codes or gift with purchase items. Returns or exchanges of promotional items not permitted. Art of Beauty is not responsible for incorrect

Zoya Charming – Spring 2017 Coming soon!

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Spring arrives with six new nail colors from Zoya including three fresh creams and three dewy micro-sparkles. All in the long-wearing two coat, full-coverage, 10FREE* formula nail polish lovers love. I don’t know about you, but I’m really ready for these springtime shades!

New Zoya Charming for Spring 2017! From left: Lacey, Amira, Millie, Tina, Abbey and Jordan. Lippies are: front to back, Belle, Brooke and NEW Violette.

New Zoya Charming for Spring 2017! From left: Lacey, Amira, Millie, Tina, Abbey and Jordan. Lippies are: front to back, Belle, Brooke and NEW Violette.

Plus, three coordinating Zoya Lipstick hues!

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Amira (ZP891): a soft dewy blue micro-sparkle.

Amira (ZP891): a soft dewy blue micro-sparkle.

Lacey (ZP890): a light dewy green micro-sparkle.

Lacey (ZP890): a light dewy green micro-sparkle.

Millie (ZP889): a dewy violet micro-sparkle.

Millie (ZP889): a dewy violet micro-sparkle.

Tina (ZP888): a medium amethyst cream.

Tina (ZP888): a medium amethyst cream.

Abby (ZP887): a light lavender cream.

Abby (ZP887): a light lavender cream.

Jordan (ZP886): a soft blossom pink cream.

Jordan (ZP886): a soft blossom pink cream.

* Press Release information provided http://www.by Zoya.com

*Details on Zoya.com.

AVAILABLE FOR PREORDER ON January 23, 2017.
ZOYA.COM $10ea. Lipsticks at $12ea. (US)

*10 FREE FORMULA: FORMULATED WITHOUT FORMALDEHYDE, FORMALDEHYDE RESIN, DIBUTYL PHTHALATE, TOLUENE, CAMPHOR, TPHP, PARABENS, XYLENE, ETHYL TOSYLAMIDE and LEAD.

Coming Soon! Zoya Naturel 3!

ZOYA NATUREL 3
Experience six new, easy-to-wear additions to our popular Zoya Naturel Nail Polish color collection. This 3rd Naturel palette is a perfectly balanced array of low to high impact neutrals. All in the 10 FREE*, long-wearing, two coat, full-coverage cream formula Zoya is known for.

Tatum (ZP877): a medium light nude cream with a warm base. Cathy (ZP878): a light pinky nude cream. Jill (ZP879): a lighter mauve cream nude. Mary (ZP880): a medium raisin cream. Gina (ZP881): a medium brown neutral cream. Debbie (ZP882): a plum brown cream. $10 ea. (US)

Tatum (ZP877): a medium light nude cream with a warm base.
Cathy (ZP878): a light pinky nude cream.
Jill (ZP879): a lighter mauve cream nude.
Mary (ZP880): a medium raisin cream.
Gina (ZP881): a medium brown neutral cream.
Debbie (ZP882): a plum brown cream. $10 ea. (US)

Plus, three coordinating lush lip hues too! ZOYA PERFECT LIPSTICK
Cameron (ZLS04): a hydrating nude neutral with a cream finish.
Paisley (ZLS05): an easy to wear, blush-rose hydrating neutral cream.
Maxwell (ZLS08): a deep plum with a subtle metallic fleck in a matte finish.

$12 ea. (US)

New Zoya Lipsticks! From left: Cameron, Paisley and Maxwell.

New Zoya Lipsticks! From left: Cameron, Paisley and Maxwell.

Tatum ZP 877: a medium light nude cream with a warm base.

Tatum ZP 877: a medium light nude cream with a warm base.

Cathy ZP 878: a light pinky nude cream.

Cathy ZP 878: a light pinky nude cream.

Jill ZP 879: a lighter mauve cream nude.

Jill ZP 879: a lighter mauve cream nude.

Mary ZP 880:  a medium raisin cream.

Mary ZP 880: a medium raisin cream.

Gina ZP 881: a medium brown neutral cream.

Gina ZP 881: a medium brown neutral cream.

Debbie ZP 882: a plum brown cream.

Debbie ZP 882: a plum brown cream.

* Press Release information provided http://www.by Zoya.com

*Details on Zoya.com.

AVAILABLE FOR PURCHASE ON December 15, 2016.
ZOYA.COM $10ea.(US)

*10 FREE FORMULA: FORMULATED WITHOUT FORMALDEHYDE, FORMALDEHYDE RESIN,
DIBUTYL PHTHALATE, TOLUENE, CAMPHOR, TPHP, PARABENS, XYLENE, ETHYL TOSYLAMIDE and LEAD.

Sneek Peek of Zoya “Enchanted” Holiday 2016 Collection (Coming Soon)

All I can say is WOW and I can’t wait to share these with you! The Zoya Enchanted Holiday 2016 Collection looks glorious and will be available for purchase October 15, 2016, 4 days from now!!!

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INTRODUCING ENCHANTED BY ZOYA
Combining the magic of the holidays and the wonders of winter, Zoya’s new Enchanted collection creates an ethereal beauty spotlight for nails this season. Consisting of four glittering PixieDust Mattes and two velvety color-flip metallics, this unique nail polish collection is absolutely stunning.

From Left: Elphie Pixie Dust, Olivera, Lorna Pixie Dust, Alice Pixie Dust, Saint, and Waverly Sapphire Pixie Dust. NOTE! I don't yet have the bottle image of Waverly (coming soon) but here is the description...WAVERLY (ZP876) sapphire pixie: A brilliantly deep sapphire blue with blue sparkles in the exclusive Zoya PixieDust Matte Sparkle formula.

From Left: Elphie Pixie Dust, Olivera, Lorna Pixie Dust, Alice Pixie Dust, Saint, and Waverly Sapphire Pixie Dust.
NOTE! I don’t yet have the bottle image of Waverly (coming soon) but here is the description…WAVERLY (ZP876) sapphire pixie: A brilliantly deep sapphire blue with blue sparkles in the exclusive Zoya PixieDust Matte Sparkle formula.

ELPHIE (ZP871) green pixie: A bewitching emerald green with a sugary green sparkle in the exclusive Zoya PixieDust Matte Sparkle formula.

ELPHIE (ZP871) green pixie: A bewitching emerald green with a sugary green sparkle in the exclusive Zoya PixieDust Matte Sparkle formula.

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OLIVERA (ZP872) green flip: A spellbinding color-flip metallic with an indigo base and a green and purple shift.

OLIVERA (ZP872) green flip: A spellbinding color-flip metallic with an indigo base and a green and purple shift.

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LORNA (ZP853) plum pixie: A luscious berry with a sugary sparkle in the exclusive Zoya PixieDust Matte Sparkle formula.

LORNA (ZP853) plum pixie: A luscious berry with a sugary sparkle in the exclusive Zoya PixieDust Matte Sparkle formula.

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ALICE (ZP874) periwinkle pixie: A captivating periwinkle with magenta and blue sparkles in the exclusive Zoya PixieDust Matte Sparkle formula

ALICE (ZP874) periwinkle pixie: A captivating periwinkle with magenta and blue sparkles in the exclusive Zoya PixieDust Matte Sparkle formula

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SAINT (ZP875) periwinkle flip: A whimsical color-flip metallic with a periwinkle base and magenta shift.

SAINT (ZP875) periwinkle flip: A whimsical color-flip metallic with a periwinkle base and magenta shift.

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WAVERLY (ZP876) sapphire pixie: A brilliantly deep sapphire blue with blue sparkles in the exclusive Zoya PixieDust Matte Sparkle formula.

WAVERLY (ZP876) sapphire pixie: A brilliantly deep sapphire blue with blue sparkles in the exclusive Zoya PixieDust Matte Sparkle formula.

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What is your favorite that you are already drooling over? I’m most intrigued by Olivera! And of course Pixie Dusts are always a treat!

* Press Release information provided http://www.by Zoya.com

*Details on Zoya.com.

AVAILABLE FOR PURCHASE ON October 15, 2016.
ZOYA.COM $10ea.(US)

*10 FREE FORMULA: FORMULATED WITHOUT FORMALDEHYDE, FORMALDEHYDE RESIN,
DIBUTYL PHTHALATE, TOLUENE, CAMPHOR, TPHP, PARABENS, XYLENE, ETHYL TOSYLAMIDE and LEAD.

Zoya Urban Grunge Collection coming soon!

Introducing URBAN GRUNGE* by ZOYA!

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The NEW ZOYA Urban Grunge collection of creams, metallics & holos reinterprets Grunge with a modern twist for Fall 2016! Featuring six sleek, one coat, color saturated creams plus six coordinating linear, scattered holos and metal foil metallics to amp up the voltage of the season. All densely pigmented with a smooth application. Take a look!

Cremes first…

AUGUST is a full coverage gray like a fine, expensive leather with a mid-ranged, balanced tone.

AUGUST is a full coverage gray like a fine, expensive leather with a mid-ranged, balanced tone.

Mallory is a full bodied, vibrant Prussian blue with a deeply saturated color.

Mallory is a full bodied, vibrant Prussian blue with a deeply saturated color.

TARA is a purple plum with a balanced tone between red and purple.

TARA is a purple plum with a balanced tone between red and purple.

COURTNEY is a deep red beet root shade.

COURTNEY is a deep red beet root shade.

WYATT is a true racing green with a deep pigment.

WYATT is a true racing green with a deep pigment.

NOAH is a mid-range taupe evenly balanced between yellow and grey.

NOAH is a mid-range taupe evenly balanced between yellow and grey.

And here are the holos and metallics!

ALICIA is a linear holo with a touch of gold.

ALICIA is a linear holo with a touch of gold.

TROY is a liquid pewter with a foil finish and an edgy touch of black and gold

TROY is a liquid pewter with a foil finish and an edgy touch of black and gold

MERIDA is a brilliant lush evergreen scattered holo.

MERIDA is a brilliant lush evergreen scattered holo.

FINLEY is a deep royal purple scattered holo.

FINLEY is a deep royal purple scattered holo.

BRITTA is a berry metallic with a red and purple, fuchsia flash.

BRITTA is a berry metallic with a red and purple, fuchsia flash.

 ASH is a vibrant cherry with a red and gold metallic shimmer.

ASH is a vibrant cherry with a red and gold metallic shimmer.

I’m pretty excited that Zoya is adding three more holos to their massive inventory of lacquer choices. The rest of this collection is drop dead gorgeous as well. I’ll be getting my grunge on soon when I receive the samplers. As soon as they arrive I’ll get them all swatched and share with you! Which ones are your craving?

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AVAILABLE FOR PURCHASE AUGUST 15, 2016 ON ZOYA.COM
$10 ea.(US)

splats

LOOKING FOR A PERFECT MANICURE? TRY GOING NAKED with COLOR!
·Clean and prep nails using Zoya Remove +.
·Apply one coat of Zoya Naked Manicure TM Basecoat.
·Follow with one coat of Zoya Naked Manicure TM Perfector to create an ultra-smooth surface.
·Next apply one to two coats of Zoya URBAN GRUNGE Nail Polish color.
·Top with one coat of Zoya Naked Manicure TM Glossy Seal.
·Finish by applying one to two drops of Zoya Fast Drops.

*Formulated without formaldehyde, formaldehyde resin, toluene, dibutyl phthalate, camphor, THTP, parabens, xylene, ethyl tosylamide and lead.

Zoya Seashells & Sunsets collections, order NOW!

Zoya introduces two new stunning summer lacquer collections for 2016. They look fun and fabulous and I can’t wait to share them with you. For now here are some teasers for Seashells (Pixie Dusts, YESSSS!) and Sunsets (delicious cremes).

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The Summer 2016 Seashells Full Collection Set by Zoya contains 1 of the following full-sized (0.5oz) bottles: · Levi - ZP841: Beige gold textured PixieDust with medium holographic hexes. Designed to update a classic neutral pixie with a little more glam. · Linds - ZP842: Cherry red textured PixieDust with red and fuchsia glitter to mimic the look of maraschino cherries dipped in sugar. · Zooey - ZP843: Classic pink textured PixieDust laced with a fine thread of gold and medium-sized holographic hexes for an added layer of dimension. · Cece - ZP844: Full impact green, textured PixieDust with a thin vein of gold creating a fizzy lemon-lime effect. · Bay - ZP845: Sky blue textured PixieDust with fine silver and gold glitter creating a dreamy effect. Reminiscent of cloud gazing on warm summer days! · Tilly - ZP846: Starry grey textured PixieDust with a small holographic glitter interwoven with a darker gunmetal. Perfect for hot nights out on the town!

The Summer 2016 Seashells Full Collection Set by Zoya contains 1 of the following full-sized (0.5oz) bottles:
· Levi – ZP841: Beige gold textured PixieDust with medium holographic hexes. Designed to update a classic neutral pixie with a little more glam.
· Linds – ZP842: Cherry red textured PixieDust with red and fuchsia glitter to mimic the look of maraschino cherries dipped in sugar.
· Zooey – ZP843: Classic pink textured PixieDust laced with a fine thread of gold and medium-sized holographic hexes for an added layer of dimension.
· Cece – ZP844: Full impact green, textured PixieDust with a thin vein of gold creating a fizzy lemon-lime effect.
· Bay – ZP845: Sky blue textured PixieDust with fine silver and gold glitter creating a dreamy effect. Reminiscent of cloud gazing on warm summer days!
· Tilly – ZP846: Starry grey textured PixieDust with a small holographic glitter interwoven with a darker gunmetal. Perfect for hot nights out on the town!


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SUNSETS: NEW Captured from the sky...  Six stunning Zoya Nail Polish* one-coat creams. · Cam - ZP847: Deep, fully saturated orange with a densely saturated, buttery smooth application. Rich and juicy like a ripe tangerine! · Dixie - ZP848: Juicy watermelon red with a densely saturated, buttery smooth application. A cool treat for hot summer days! · Brynn - ZP849: Popsicle pink with a densely saturated, buttery smooth application. The epitome of happy carefree color! · Liv - ZP850: Fun-filled purple that is seriously saturated and makes a statement! Great on any skin tone, with or without a tan. · Dory - ZP851: Vibrant cornflower blue with a densely saturated, buttery smooth application. Get ready to rock the waves! · Ness - ZP852: Softened jade green with a hint of blue to make it wearable for all skin tones. Reminiscent of sea glass found on your favorite beaches!

SUNSETS: NEW Captured from the sky…
Six stunning Zoya Nail Polish* one-coat creams.
· Cam – ZP847: Deep, fully saturated orange with a densely saturated, buttery smooth application. Rich and juicy like a ripe tangerine!
· Dixie – ZP848: Juicy watermelon red with a densely saturated, buttery smooth application. A cool treat for hot summer days!
· Brynn – ZP849: Popsicle pink with a densely saturated, buttery smooth application. The epitome of happy carefree color!
· Liv – ZP850: Fun-filled purple that is seriously saturated and makes a statement! Great on any skin tone, with or without a tan.
· Dory – ZP851: Vibrant cornflower blue with a densely saturated, buttery smooth application. Get ready to rock the waves!
· Ness – ZP852: Softened jade green with a hint of blue to make it wearable for all skin tones. Reminiscent of sea glass found on your favorite beaches!


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How about some minis sampler sets? I love this idea! Plus a couple stunning lippies.

The Sunsets Summer 4pc Fun Size Sampler is the perfect for Summer gift giving or to try our favorite assortment of the Sunset creams at a special price. This set includes one of each of the following: 1 - Fun Size (0.25oz) Dory 1 - Fun Size (0.25oz) Dixie 1 - Fun Size (0.25oz) Brynn 1 - Fun Size (0.25oz) Liv

The Sunsets Summer 4pc Fun Size Sampler is the perfect for Summer gift giving or to try our favorite assortment of the Sunset creams at a special price. This set includes one of each of the following:
1 – Fun Size (0.25oz) Dory
1 – Fun Size (0.25oz) Dixie
1 – Fun Size (0.25oz) Brynn
1 – Fun Size (0.25oz) Liv


The Sunsets Summer Quad by ZOYA is the perfect for Summer gift giving. This set includes one of each of the following: 1 - Zoya Lipstick in Candy 1 - Mini (0.25oz) Dixie 1 - Mini (0.25oz) Brynn 1 - Mini (0.25oz) Liv

The Sunsets Summer Quad by ZOYA is the perfect for Summer gift giving. This set includes one of each of the following:
1 – Zoya Lipstick in Candy
1 – Mini (0.25oz) Dixie
1 – Mini (0.25oz) Brynn
1 – Mini (0.25oz) Liv

The Seashells Summer 4pc PixieDust Fun Size Sampler is perfect for Summer gift giving or to try our favorite assortment of the Seashells Textured PixiDust shades in Fun Size (0.25oz Bottles). This set includes one of each of the following: 1 - Fun Size (0.25oz) Bay 1 - Fun Size (0.25oz) Levi 1 - Fun Size (0.25oz) Linds 1 - Fun Size (0.25oz) Tilly

The Seashells Summer 4pc PixieDust Fun Size Sampler is perfect for Summer gift giving or to try our favorite assortment of the Seashells Textured PixiDust shades in Fun Size (0.25oz Bottles). This set includes one of each of the following:
1 – Fun Size (0.25oz) Bay
1 – Fun Size (0.25oz) Levi
1 – Fun Size (0.25oz) Linds
1 – Fun Size (0.25oz) Tilly


The Seashells Summer Quad by ZOYA is the perfect for Summer gift giving. This set includes one of each of the following: 1 - Zoya Lipstick in Mellie 1 - Mini (0.25oz) Levi 1 - Mini (0.25oz) Linds 1 - Mini (0.25oz) Tilly

The Seashells Summer Quad by ZOYA is the perfect for Summer gift giving. This set includes one of each of the following:
1 – Zoya Lipstick in Mellie
1 – Mini (0.25oz) Levi
1 – Mini (0.25oz) Linds
1 – Mini (0.25oz) Tilly

Zoya Lipstick: Candy $12

Zoya Lipstick: Candy $12


Zoya Lipstick: Mellie $12

Zoya Lipstick: Mellie $12

CONCLUSION: Well, summer is nearly here and I was hoping Zoya would have some bold and super summery shades and they didn’t disappoint. I will have swatches for you hopefully soon. When my media samplers arrived I will get right to them! Also, I am thrilled beyond description that Zoya has come back with all new PixieDust shades. Word going around way back when that everyone was sad that no new PD textures would hit the racks. But yay! They are back!

* Press Release information provided by Zoya.

*Details on Zoya.com.

BIG5FREE Formula: Zoya Nail Polish contains no formaldehyde, formaldehyde resin, toluene, dibutyl phthalate or camphor.

Zoya Spring 2016 Nail Polish Collection – Petals

Zoya Petals, a flourish of beautiful blooming nail color!

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This new Springtime collection looks like a beautiful gathering of floral splendor. Order now for a huge discounted price on the set!

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Introducing Petals, the latest color collection from Zoya Nail Polish just in time for Spring 2016.

Inspired by the gardens of spring, this fresh and vibrant collection invites you to revel in the beauty of the season!

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ZOYA PETALS COLLECTION

Leia – ZP835: Sheer opalescent white with flecks of fuchsia, green and gold.
Just as beautiful alone as it layered over your favorite spring shades!
Aster – ZP836: Fresh periwinkle with flecks of fuchsia to create a dewy finish,
mimicking the look of spring flowers in the morning.
Azalea – ZP837: Classic spring pink with a captivating white and fuchsia flash.
Zahara – ZP838: Brilliant shimmering coral made modern with an opalescent effect.
Tulip – ZP839: Pure pastel salmon cream with the slightest hint of sheen to mimic
a petal soft finish.
Laurel – ZP840: Warm pastel pink with the slightest hint of sheen to mimic a petal
soft finish.

Front to back: Leia, Aster, Azalea, Zahara, Tulip and Laurel.

Front to back: Leia, Aster, Azalea, Zahara, Tulip and Laurel.

PLUS, SPECIAL EARLY BIRD COMPLETE COLLECTION PRICING OFFER!

Purchase a Zoya Petals Complete Collection Set for just $40 (Save $20)
3/1 – 3/6 only (11:59pm EST)

use code: PETALS

Zoya Zahara is Spring in a bottle!

Zoya Zahara is Spring in a bottle!

Zoya Petals Collection Set includes one (1) ea. of all six (6) new Petals nail polish colors in a full size (0.5 oz) bottle.
Offer not available as open stock color. $60 Retail Value/$10 ea. *Details on Zoya.com.

BIG5FREE Formula: Zoya Nail Polish contains no formaldehyde, formaldehyde resin, toluene, dibutyl phthalate or camphor.

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