Lacquered Lori

Colorizing your world, one digit at a time

PRESS RELEASE – Zoya MatteVelvet coming back

on September 30, 2014



I’m so excited to see these coming back because I missed out on the first release. Such gorgeousness I can barely contain myself!

All of the color, none of the shine! Meet your perfect matte with MATTEVELVET* **, Zoya’s exclusive shine-free formula. Choose from six best-selling matte nail polish shades with a luxurious crushed velvet finish and subtle shimmer.

Right on trend, these exclusive shades are being reintroduced for a limited time only!
ZP499 – DOVIMA: Shimmering Black MatteVelvet*
ZP500 – POSH: Shimmering Crimson MatteVelvet*
ZP505 – HARLOW: Shimmering Wine MatteVelvet*
ZP504 – SAVITA: Shimmering Plum MatteVelvet*
ZP506 – VERUSCHKA: Shimmering Evergreen MatteVelvet*
ZP498 – LOREDANA: Shimmering Gunmetal Gray MatteVelvet*

*MATTEVELVET nail color by Zoya is not intended to be worn with a base coat, top coat or speed dryer of any kind. Due to the unique matte formulation, color is not as long-wearing as traditional nail color. A completely clean, dry nail surface yields the best results for matte nail color wear.
COLLECTION PRE-ORDER STARTS NOW on, AVAILABLE FOR ORDER BY OCT. 15 (or sooner so be sure to check)!


    ZOYA IS THE HEALTHY COLOR OF FASHION! **BIG5FREE: Formula contains no formaldehyde, formaldehyde resin, dibutyl phthalate, toluene or camphor.
    $9 (US)
    Zoya MATTEVELVET* colors are available exclusively on and in ULTA beauty stores (ask for them).


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